Building Connections.
How can small and medium-sized enterprises in construction engineering be strengthened – and what does it take to build Germany's future?
TERRAS founder and CEO Dr. Dirk Sojka addresses these questions in the latest interview on the “DIGITALWERK” podcast. Open, reflective, and looking ahead, he talks about the courageous launch of TERRAS, the challenges of entrepreneurship, and the vision of a networked, agile SME for the infrastructure of tomorrow.
“From day one, we were broke, so we had no chance – and we had to seize it,” says Dirk Sojka about the risky start. What followed was an impressive transformation: from a near-bankruptcy purchase to the establishment of a powerful infrastructure network with over 1,500 employees and half a billion euros in revenue.
• the journey from the beginnings in the Westerwald to the founding of TERRAS
• why entrepreneurship is more important than corporate structures
• how TERRAS strengthens local construction companies without losing their identity
• the role of digitalization, synergies, and local responsibility
• and the challenges that the future holds for German infrastructure
A conversation for anyone who wants to understand how modern medium-sized businesses work—and the power that lies in clear purpose, courageous decisions, and regional roots.
Listen now:Click here for the episode from DIGITALWERK
